Digital Media Lecture:

Digital Media Lecture: "The Colonial Ideology of Procedural Generation"

In conjunction with it search for an assistant professor in digital media, Film & Media Studies would like to invite you to a series of lectures on topics such as computational creativity and artificial intelligence. The lectures are open to the public, but seating will be limited so come early.

Chris Kerich University of California Santa Cruz 

Procedural-generation technology is the programmatic creation of some content: terrain, dialogue, weapons, and more. Especially as deployed in video games, procedural generation (or sometimes, “proc gen”) is inextricably linked to colonial ideas of expansion and consumption of resources. Using a historical and technical view of the technology of procedural generation, as well as contemporary artwork, it becomes clear that digital media creators must reevaluate the tools they use to avoid reinforcing their embedded, colonial ideology.